Service quality in the Singapore MCE industry

This paper examines the Service Quality of the Meetings, Conventions and Exhibitions industry in Singapore and recommends ways to improve this component of the industry.

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Bibliographic Details
Main Authors: Ng, Jui Chuan, Koh, Meng Yang, Vu, Melvin Heng Lye
Other Authors: MacLaurin, Donald John
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/11614
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Institution: Nanyang Technological University
Description
Summary:This paper examines the Service Quality of the Meetings, Conventions and Exhibitions industry in Singapore and recommends ways to improve this component of the industry.