A descriptive study of the use of events as a communication tools by non-profit organizations, inclusive of the management of an event for Hi! Theatre.

The objectives for this study are to understand how non-profit organisations use events to communicate to their publics, to assess the effectiveness of events and to make recommendations.

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Bibliographic Details
Main Authors: Lee, Michele Siew Fern., Hun, Sharon Ee Lin., Mak, Gayle.
Other Authors: Wee Kim Wee School of Communication and Information
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/1335
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-1335
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spelling sg-ntu-dr.10356-13352019-12-10T12:32:21Z A descriptive study of the use of events as a communication tools by non-profit organizations, inclusive of the management of an event for Hi! Theatre. Lee, Michele Siew Fern. Hun, Sharon Ee Lin. Mak, Gayle. Wee Kim Wee School of Communication and Information DRNTU::Social sciences::Communication::Promotional communication The objectives for this study are to understand how non-profit organisations use events to communicate to their publics, to assess the effectiveness of events and to make recommendations. Bachelor of Communication Studies 2008-09-10T07:16:17Z 2008-09-10T07:16:17Z 1999 1999 Final Year Project (FYP) http://hdl.handle.net/10356/1335 Nanyang Technological University 123 p. application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
topic DRNTU::Social sciences::Communication::Promotional communication
spellingShingle DRNTU::Social sciences::Communication::Promotional communication
Lee, Michele Siew Fern.
Hun, Sharon Ee Lin.
Mak, Gayle.
A descriptive study of the use of events as a communication tools by non-profit organizations, inclusive of the management of an event for Hi! Theatre.
description The objectives for this study are to understand how non-profit organisations use events to communicate to their publics, to assess the effectiveness of events and to make recommendations.
author2 Wee Kim Wee School of Communication and Information
author_facet Wee Kim Wee School of Communication and Information
Lee, Michele Siew Fern.
Hun, Sharon Ee Lin.
Mak, Gayle.
format Final Year Project
author Lee, Michele Siew Fern.
Hun, Sharon Ee Lin.
Mak, Gayle.
author_sort Lee, Michele Siew Fern.
title A descriptive study of the use of events as a communication tools by non-profit organizations, inclusive of the management of an event for Hi! Theatre.
title_short A descriptive study of the use of events as a communication tools by non-profit organizations, inclusive of the management of an event for Hi! Theatre.
title_full A descriptive study of the use of events as a communication tools by non-profit organizations, inclusive of the management of an event for Hi! Theatre.
title_fullStr A descriptive study of the use of events as a communication tools by non-profit organizations, inclusive of the management of an event for Hi! Theatre.
title_full_unstemmed A descriptive study of the use of events as a communication tools by non-profit organizations, inclusive of the management of an event for Hi! Theatre.
title_sort descriptive study of the use of events as a communication tools by non-profit organizations, inclusive of the management of an event for hi! theatre.
publishDate 2008
url http://hdl.handle.net/10356/1335
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