Predictive models of emotion from product design features

The use of affect as a means of conceptualizing and evaluating designs required the development of a measurement system that is appropriate for the context. Emotions that users experience when they inspect and evaluate products are called pre-purchase affect and consist of a unique set of emotions....

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Bibliographic Details
Main Author: Seva, Rosemary R.
Other Authors: Jiao Jianxin, Roger
Format: Theses and Dissertations
Language:English
Published: 2008
Subjects:
Online Access:https://hdl.handle.net/10356/13483
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Institution: Nanyang Technological University
Language: English