A quantitative exploration of repeated advice-seeking on Reddit's r/relationships

Online spaces for users seeking advice for personal issues have existed since the introduction of the Internet to the public in the 1990s. Today, online advice-seeking is a commonplace activity. However, understanding of this phenomenon is still limited. Much research on advice has focused on the ev...

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Main Author: Kang, Bianca Ni Ying
Other Authors: Ho Moon-Ho Ringo
Format: Thesis-Master by Research
Language:English
Published: Nanyang Technological University 2020
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Online Access:https://hdl.handle.net/10356/137027
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Institution: Nanyang Technological University
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spelling sg-ntu-dr.10356-1370272020-10-28T08:29:22Z A quantitative exploration of repeated advice-seeking on Reddit's r/relationships Kang, Bianca Ni Ying Ho Moon-Ho Ringo School of Social Sciences homh@ntu.edu.sg Social sciences::Psychology Online spaces for users seeking advice for personal issues have existed since the introduction of the Internet to the public in the 1990s. Today, online advice-seeking is a commonplace activity. However, understanding of this phenomenon is still limited. Much research on advice has focused on the evaluation and outcomes of advice, and on offline exchanges between non-stranger individuals. The current study was thus an exploratory step focused on identifying the factors related to repeated online advice-seeking behaviour. Specifically, the current study examined how (1) user-level differences and (2) differences in forum community reception may be associated with a user deciding to seek advice again on the same advice forum. One years’ worth of postings from a popular relational advice forum (Reddit’s r/relationships) and the posting activity of its users were analysed with the help of computational methods. Results indicated that certain user-level cues were predictive of repeat advice-seeking behaviour. Further analyses highlighted the importance of accounting for gender even when examining behaviour in a pseudonymous faceless environment. Practical implications and future directions were proposed and discussed. Master of Arts 2020-02-13T04:57:37Z 2020-02-13T04:57:37Z 2019 Thesis-Master by Research Kang, B. N. Y. (2019). A quantitative exploration of repeated advice-seeking on Reddit's r/relationships. Master's thesis, Nanyang Technological University, Singapore. https://hdl.handle.net/10356/137027 10.32657/10356/137027 en This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License (CC BY-NC 4.0). application/pdf Nanyang Technological University
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
language English
topic Social sciences::Psychology
spellingShingle Social sciences::Psychology
Kang, Bianca Ni Ying
A quantitative exploration of repeated advice-seeking on Reddit's r/relationships
description Online spaces for users seeking advice for personal issues have existed since the introduction of the Internet to the public in the 1990s. Today, online advice-seeking is a commonplace activity. However, understanding of this phenomenon is still limited. Much research on advice has focused on the evaluation and outcomes of advice, and on offline exchanges between non-stranger individuals. The current study was thus an exploratory step focused on identifying the factors related to repeated online advice-seeking behaviour. Specifically, the current study examined how (1) user-level differences and (2) differences in forum community reception may be associated with a user deciding to seek advice again on the same advice forum. One years’ worth of postings from a popular relational advice forum (Reddit’s r/relationships) and the posting activity of its users were analysed with the help of computational methods. Results indicated that certain user-level cues were predictive of repeat advice-seeking behaviour. Further analyses highlighted the importance of accounting for gender even when examining behaviour in a pseudonymous faceless environment. Practical implications and future directions were proposed and discussed.
author2 Ho Moon-Ho Ringo
author_facet Ho Moon-Ho Ringo
Kang, Bianca Ni Ying
format Thesis-Master by Research
author Kang, Bianca Ni Ying
author_sort Kang, Bianca Ni Ying
title A quantitative exploration of repeated advice-seeking on Reddit's r/relationships
title_short A quantitative exploration of repeated advice-seeking on Reddit's r/relationships
title_full A quantitative exploration of repeated advice-seeking on Reddit's r/relationships
title_fullStr A quantitative exploration of repeated advice-seeking on Reddit's r/relationships
title_full_unstemmed A quantitative exploration of repeated advice-seeking on Reddit's r/relationships
title_sort quantitative exploration of repeated advice-seeking on reddit's r/relationships
publisher Nanyang Technological University
publishDate 2020
url https://hdl.handle.net/10356/137027
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