Combining two outcome frames to promote support for obesity-related policies

• المؤلفون الرئيسيون: Kim, Hye Kyung, Lee, Tae Kyoung
• مؤلفون آخرون: Wee Kim Wee School of Communication and Information
• التنسيق: مقال
• اللغة: English
• منشور في: 2020
• الموضوعات: Social sciences::Communication; Public Policy; Obesity
• الوصول للمادة أونلاين: https://hdl.handle.net/10356/137047
• المؤسسة: Nanyang Technological University

Guided by construal level theory (CLT), this study investigates the interplay between two framing approaches that address outcomes of obesity-related policies. A randomized experiment (N = 299) was conducted with a 2 (gain- vs. loss-frame) X 2 (societal- vs. individual-frame) between-participants de...