Revisiting the strategic management of public relations in e-governments: extracting the relational value.

This paper presents the case of the National IT Literacy Program (NITLP), to illustrate the evolution of strategic public relational practices within the context of an e-governmental initiative.

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Bibliographic Details
Main Author: Lim, Eric Tze Kuan.
Other Authors: Weber, Ian Gregory
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/1378
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-1378
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spelling sg-ntu-dr.10356-13782019-12-10T13:23:01Z Revisiting the strategic management of public relations in e-governments: extracting the relational value. Lim, Eric Tze Kuan. Weber, Ian Gregory Wee Kim Wee School of Communication and Information Lee, Chun Wah DRNTU::Social sciences::Communication::Organizational communication This paper presents the case of the National IT Literacy Program (NITLP), to illustrate the evolution of strategic public relational practices within the context of an e-governmental initiative. Bachelor of Communication Studies 2008-09-10T07:16:36Z 2008-09-10T07:16:36Z 2003 2003 Final Year Project (FYP) http://hdl.handle.net/10356/1378 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
topic DRNTU::Social sciences::Communication::Organizational communication
spellingShingle DRNTU::Social sciences::Communication::Organizational communication
Lim, Eric Tze Kuan.
Revisiting the strategic management of public relations in e-governments: extracting the relational value.
description This paper presents the case of the National IT Literacy Program (NITLP), to illustrate the evolution of strategic public relational practices within the context of an e-governmental initiative.
author2 Weber, Ian Gregory
author_facet Weber, Ian Gregory
Lim, Eric Tze Kuan.
format Final Year Project
author Lim, Eric Tze Kuan.
author_sort Lim, Eric Tze Kuan.
title Revisiting the strategic management of public relations in e-governments: extracting the relational value.
title_short Revisiting the strategic management of public relations in e-governments: extracting the relational value.
title_full Revisiting the strategic management of public relations in e-governments: extracting the relational value.
title_fullStr Revisiting the strategic management of public relations in e-governments: extracting the relational value.
title_full_unstemmed Revisiting the strategic management of public relations in e-governments: extracting the relational value.
title_sort revisiting the strategic management of public relations in e-governments: extracting the relational value.
publishDate 2008
url http://hdl.handle.net/10356/1378
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