What makes you beautiful? A multimodal discourse analysis of female beauty ideals in print advertisements in Singapore shopping centres
Advertising is a powerful social discourse that taps into and reinforces women’s insecurities and fear of unattractiveness. In this study, advertisements were collected from shopping centres in Chinatown, Geylang Serai and Little India to examine the portrayals of women in public multimodal advertis...
محفوظ في:
المؤلف الرئيسي: | |
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مؤلفون آخرون: | |
التنسيق: | Final Year Project |
اللغة: | English |
منشور في: |
Nanyang Technological University
2020
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الموضوعات: | |
الوصول للمادة أونلاين: | https://hdl.handle.net/10356/138313 |
الوسوم: |
إضافة وسم
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المؤسسة: | Nanyang Technological University |
اللغة: | English |