A study of marketing in Kuo Chuan Presbyterian Secondary School

This study used the action research design to examine what factors are that will influence the primary six pupils of Kou Chuan Prebyterian Primary School (KCPPS) and their parents in their opting for a secondary school. It examines the theory of the marketing of schools and how it can be applied to...

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Main Author: Wong, Lok Oon.
Other Authors: Khong, Lana
Format: Theses and Dissertations
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/13950
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Institution: Nanyang Technological University
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spelling sg-ntu-dr.10356-139502020-11-01T06:20:40Z A study of marketing in Kuo Chuan Presbyterian Secondary School Wong, Lok Oon. Khong, Lana National Institute of Education DRNTU::Social sciences::Education::Theory and practice of education This study used the action research design to examine what factors are that will influence the primary six pupils of Kou Chuan Prebyterian Primary School (KCPPS) and their parents in their opting for a secondary school. It examines the theory of the marketing of schools and how it can be applied to help schools. Master of Arts (Educational Management) 2008-10-20T11:15:24Z 2008-10-20T11:15:24Z 2002 2002 Thesis http://hdl.handle.net/10356/13950 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Social sciences::Education::Theory and practice of education
spellingShingle DRNTU::Social sciences::Education::Theory and practice of education
Wong, Lok Oon.
A study of marketing in Kuo Chuan Presbyterian Secondary School
description This study used the action research design to examine what factors are that will influence the primary six pupils of Kou Chuan Prebyterian Primary School (KCPPS) and their parents in their opting for a secondary school. It examines the theory of the marketing of schools and how it can be applied to help schools.
author2 Khong, Lana
author_facet Khong, Lana
Wong, Lok Oon.
format Theses and Dissertations
author Wong, Lok Oon.
author_sort Wong, Lok Oon.
title A study of marketing in Kuo Chuan Presbyterian Secondary School
title_short A study of marketing in Kuo Chuan Presbyterian Secondary School
title_full A study of marketing in Kuo Chuan Presbyterian Secondary School
title_fullStr A study of marketing in Kuo Chuan Presbyterian Secondary School
title_full_unstemmed A study of marketing in Kuo Chuan Presbyterian Secondary School
title_sort study of marketing in kuo chuan presbyterian secondary school
publishDate 2008
url http://hdl.handle.net/10356/13950
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