Quay coffee : celebrating the visual styles of animated commercials across three eras

• Main Author: Koh, Jie Lyn
• Other Authors: Bernhard Johannes Schmitt
• Format: Final Year Project
• Language: English
• Published: Nanyang Technological University 2020
• Subjects: Visual arts and music::Animation
• Online Access: https://hdl.handle.net/10356/139645
• Institution: Nanyang Technological University

This report focuses on the art direction of ‘Chang’s Morning’, ‘Kopi-O’ and ‘Something for Everyone’ – three animated commercials for fictional coffeeshop ‘Quay Coffee’, detailing the research process which has informed the visual choices made within each animated commercial. It discusses how this p...