Establishing a small and successful dating service on the internet.

• Main Authors: Chan, Wai Keng., Lim, Shih Neng., Neo, Winnie Yong Yong.
• 其他作者: Wee Kim Wee School of Communication and Information
• 格式: Final Year Project
• 語言: English
• 出版: 2009
• 主題: DRNTU::Social sciences
• 在線閱讀: http://hdl.handle.net/10356/14823

This paper examines the opportunities and pitfalls of setting up a small business on the Internet. It gives a full report on the business planning, implementation and promotion of a small, online dating service company, Strictly Singles.