Choosing among options presented sequentially or simultaneously

When choosing among multiple options, people can view the options either one at a time or all together. In this article, we review an emerging stream of research that examines the ways in which viewing options sequentially as opposed to simultaneously influences people’s decisions. Multiple studies...

Full description

Saved in:
Bibliographic Details
Main Authors: Basu, Shankha, Savani, Krishna
Other Authors: Nanyang Business School
Format: Article
Language:English
Published: 2021
Subjects:
Online Access:https://hdl.handle.net/10356/148673
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Nanyang Technological University
Language: English