Design and evaluation of affective features in automobiles.
Traditional product designers assume that the most effective strategy to enhance customer satisfaction is to improve design performance. However, today functionality is more and more taken for granted recently. Customers are looking for fulfillment of various perspectives of appreciation. Products a...
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| Format: | Theses and Dissertations |
| Language: | English |
| Published: |
2009
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| Online Access: | https://hdl.handle.net/10356/15171 |
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| Institution: | Nanyang Technological University |
| Language: | English |