Evaluating a large-scale online behaviour change intervention aimed at wildlife product consumers in Singapore

• Main Authors: Doughty, Hunter, Milner-Gulland, E. J., Lee, Janice Ser Huay, Oliver, Kathryn, Carrasco, L. Roman, Veríssimo, Diogo
• 其他作者: Asian School of the Environment
• 格式: Article
• 語言: English
• 出版: 2021
• 主題: Science::Biological sciences; Chinese Medicine; Consumer
• 在線閱讀: https://hdl.handle.net/10356/152019

Interventions to shift the behaviour of consumers using unsustainable wildlife products are key to threatened species conservation. Whether these interventions are effective is largely unknown due to a dearth of detailed evaluations. We previously conducted a country-level online behaviour change in...