Evaluating a large-scale online behaviour change intervention aimed at wildlife product consumers in Singapore

• المؤلفون الرئيسيون: Doughty, Hunter, Milner-Gulland, E. J., Lee, Janice Ser Huay, Oliver, Kathryn, Carrasco, L. Roman, Veríssimo, Diogo
• مؤلفون آخرون: Asian School of the Environment
• التنسيق: مقال
• اللغة: English
• منشور في: 2021
• الموضوعات: Science::Biological sciences; Chinese Medicine; Consumer
• الوصول للمادة أونلاين: https://hdl.handle.net/10356/152019
• المؤسسة: Nanyang Technological University

Interventions to shift the behaviour of consumers using unsustainable wildlife products are key to threatened species conservation. Whether these interventions are effective is largely unknown due to a dearth of detailed evaluations. We previously conducted a country-level online behaviour change in...