An investigation of factors that contribute to movie review helpfulness in the Chinese market

• Main Author: Ou, Yan
• Other Authors: Alton Chua Yeow Kuan
• Format: Thesis-Master by Coursework
• Language: English
• Published: Nanyang Technological University 2021
• Subjects: Library and information science::Libraries::Information retrieval and analysis
• Online Access: https://hdl.handle.net/10356/152749
• Institution: Nanyang Technological University

This paper aims to study the factors that contribute to movie review helpfulness in the Chinese market. Using 2,197 movie reviews and 1,876 reviewers’ information from the top 100 films published in 2020 on Douban.com, this paper mainly focuses on two sources of features that may contribute to the h...