Machine learning estimation of users’ implicit and explicit aesthetic judgments of web-pages

• Main Authors: Gabrieli, Giulio, Bornstein, Marc H., Setoh, Peipei, Esposito, Gianluca
• Other Authors: School of Social Sciences
• Format: Article
• Language: English
• Published: 2022
• Subjects: Social sciences::Psychology; Engineering::Computer science and engineering::Computer applications::Social and behavioral sciences; Machine Learning; Aesthetic Perception
• Online Access: https://hdl.handle.net/10356/155128
• Institution: Nanyang Technological University

The aesthetic appearance of websites can influence the perception of their usability, reliability, and trustworthiness. A majority of studies investigating the relationship between aesthetic features of web pages and their user perception consider only a limited number of web pages’ visual features...