Modeling customer review ratings through Kmeans clustering and SVM classification

• Main Author: Lim, Gina Qian Ying
• Other Authors: Chen Songlin
• Format: Final Year Project
• Language: English
• Published: Nanyang Technological University 2022
• Subjects: Engineering::Mechanical engineering
• Online Access: https://hdl.handle.net/10356/159096
• Institution: Nanyang Technological University

In the digital era, consumers decisions are highly influenced by online reviews, making it important for businesses to understand such electronic word of mouth in order to satisfy their customers. However, online reviews by customers are rarely straightforward, often containing mixed sentiments, mak...