How do users respond to online rumor rebuttals?

• المؤلفون الرئيسيون: Pal, Anjan, Chua, Alton Yeow Kuan, Goh, Dion Hoe-Lian
• مؤلفون آخرون: Wee Kim Wee School of Communication and Information
• التنسيق: مقال
• اللغة: English
• منشور في: 2022
• الموضوعات: Social sciences::Communication; Exposure Sequence; Online Rumor
• الوصول للمادة أونلاين: https://hdl.handle.net/10356/159687
• المؤسسة: Nanyang Technological University

Underpinned by the Stimulus-Organism-Response framework and the anchoring effect, this paper investigates how perceived message properties of online rumor rebuttals are related to perceived utilitarian and hedonic values, which further could determine rebuttal acceptance. Given the possibility that...