Reward optimization for content providers with mobile data subsidization: a hierarchical game approach

• Main Authors: Xiong, Zehui, Zhao, Jun, Niyato, Dusit, Deng, Ruilong, Zhang, Junshan
• 其他作者: School of Computer Science and Engineering
• 格式: Article
• 語言: English
• 出版: 2022
• 主題: Engineering::Computer science and engineering; Games; Optimization
• 在線閱讀: https://hdl.handle.net/10356/159845

Mobile data subsidization launched by mobile network operators is a promising business model to provide economic benefits for the mobile data market and beyond. It allows content providers to partly subsidize mobile data consumption of mobile users in exchange for displaying a certain amount of adve...