SavvyMiners

• Main Authors: Liew, Debbie Zi Qing, Ng, Geraldine Qi Yue, Ong, Daphne Sze Huei, Koh, Shirley Jing Yi
• Other Authors: Andrew Prahl
• Format: Final Year Project
• Language: English
• Published: Nanyang Technological University 2023
• Subjects: Social sciences::Communication
• Online Access: https://hdl.handle.net/10356/165325
• Institution: Nanyang Technological University

SavvyMiners is a communication campaign with the goal of encouraging local investors aged 18-30 to adopt proper investment information-seeking behaviours, in turn facilitating them to make more informed investment decisions. This comes at a time when 63% of these young adults are not on track to ach...