AI agency vs. human agency: understanding human-AI interactions on TikTok and their implications for user engagement
Artificial intelligence (AI) technology has vastly reshaped user experiences on social media. AI-powered social media use and its outcomes largely depend on how users collaborate with AI that exercises agency. Through in-depth interviews with TikTok users, this study investigates how users collabora...
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sg-ntu-dr.10356-1656412023-04-09T15:33:02Z AI agency vs. human agency: understanding human-AI interactions on TikTok and their implications for user engagement Kang, Hyunjin Lou, Chen Wee Kim Wee School of Communication and Information Social sciences::Communication TikTok Social Media Artificial intelligence (AI) technology has vastly reshaped user experiences on social media. AI-powered social media use and its outcomes largely depend on how users collaborate with AI that exercises agency. Through in-depth interviews with TikTok users, this study investigates how users collaborate with AI when using AI-powered social media and how such dynamics shape user engagement. We found that TikTok users are receptive to personalized experiences enabled by machine agency. However, by influencing each other, user agency and machine agency also led to user-AI synergy. Users deliberately influence content curation algorithms to make them cater more precisely to their needs; AI also facilitates users' content creation and networking. Such AI-user collaboration on TikTok significantly influences medium engagement and social-interactive engagement. These findings advance our understanding of the dynamics between human agency and machine agency and, thus, how AI transforms user experiences on social media. Ministry of Education (MOE) Nanyang Technological University Published version The research was supported by the first author’s Tier 1 Grant (2019-T1-002-115) from Ministry of Education, Singapore and Special Teaching and Research (STAR) Fund from Nanyang Technological University, Singapore. 2023-04-05T06:31:57Z 2023-04-05T06:31:57Z 2022 Journal Article Kang, H. & Lou, C. (2022). AI agency vs. human agency: understanding human-AI interactions on TikTok and their implications for user engagement. Journal of Computer-Mediated Communication, 27(5), 1-13. https://dx.doi.org/10.1093/jcmc/zmac014 1083-6101 https://hdl.handle.net/10356/165641 10.1093/jcmc/zmac014 2-s2.0-85141100977 5 27 1 13 en 2019-T1- 002-115 Journal of Computer-Mediated Communication © The Author(s) 2022. Published by Oxford University Press on behalf of International Communication Association. This is an Open Access article distributed under the terms of the Creative Commons Attribution License (https://creativecommons.org/licenses/by/4.0/), which permits unrestricted reuse, distribution, and reproduction in any medium, provided the original work is properly cited. application/pdf |
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Social sciences::Communication TikTok Social Media Kang, Hyunjin Lou, Chen AI agency vs. human agency: understanding human-AI interactions on TikTok and their implications for user engagement |
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Artificial intelligence (AI) technology has vastly reshaped user experiences on social media. AI-powered social media use and its outcomes largely depend on how users collaborate with AI that exercises agency. Through in-depth interviews with TikTok users, this study investigates how users collaborate with AI when using AI-powered social media and how such dynamics shape user engagement. We found that TikTok users are receptive to personalized experiences enabled by machine agency. However, by influencing each other, user agency and machine agency also led to user-AI synergy. Users deliberately influence content curation algorithms to make them cater more precisely to their needs; AI also facilitates users' content creation and networking. Such AI-user collaboration on TikTok significantly influences medium engagement and social-interactive engagement. These findings advance our understanding of the dynamics between human agency and machine agency and, thus, how AI transforms user experiences on social media. |
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Wee Kim Wee School of Communication and Information |
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Wee Kim Wee School of Communication and Information Kang, Hyunjin Lou, Chen |
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Article |
author |
Kang, Hyunjin Lou, Chen |
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Kang, Hyunjin |
title |
AI agency vs. human agency: understanding human-AI interactions on TikTok and their implications for user engagement |
title_short |
AI agency vs. human agency: understanding human-AI interactions on TikTok and their implications for user engagement |
title_full |
AI agency vs. human agency: understanding human-AI interactions on TikTok and their implications for user engagement |
title_fullStr |
AI agency vs. human agency: understanding human-AI interactions on TikTok and their implications for user engagement |
title_full_unstemmed |
AI agency vs. human agency: understanding human-AI interactions on TikTok and their implications for user engagement |
title_sort |
ai agency vs. human agency: understanding human-ai interactions on tiktok and their implications for user engagement |
publishDate |
2023 |
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https://hdl.handle.net/10356/165641 |
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1764208149711028224 |