Use of forecasting techniques in automobile sales

• Main Author: Cheong, Wei Chin.
• Other Authors: Choi Haejin
• Format: Final Year Project
• Language: English
• Published: 2009
• Subjects: DRNTU::Engineering::Industrial engineering::Operations research
• Online Access: http://hdl.handle.net/10356/16790
• Institution: Nanyang Technological University

In this report, the author describes a forecasting method that has high potential to be used for strategic product development that requires statistically predict customers’ demands and wishes of a future market. By then, a company can strategically plan product development to capture the market sha...