Impact of electronic commerce on consumer behaviour and attitude in Singapore.

This paper studied the impact of e-commerce on consumer behaviour and attitude in Singapore to add to the existing knowledge about the online market. The profile of an online shopper, factors encouraging or discouraging online shopping as well as attitudes towards e-commerce as a whole are explored.

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Bibliographic Details
Main Author: Seah, Judy Bee Woon.
Other Authors: Ang, Peng Hwa
Format: Theses and Dissertations
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/1692
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-1692
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spelling sg-ntu-dr.10356-16922019-12-10T12:22:36Z Impact of electronic commerce on consumer behaviour and attitude in Singapore. Seah, Judy Bee Woon. Ang, Peng Hwa Wee Kim Wee School of Communication and Information DRNTU::Business::Information technology::Electronic commerce This paper studied the impact of e-commerce on consumer behaviour and attitude in Singapore to add to the existing knowledge about the online market. The profile of an online shopper, factors encouraging or discouraging online shopping as well as attitudes towards e-commerce as a whole are explored. ​Master of Mass Communication 2008-09-10T08:35:22Z 2008-09-10T08:35:22Z 2004 2004 Thesis http://hdl.handle.net/10356/1692 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
country Singapore
collection DR-NTU
topic DRNTU::Business::Information technology::Electronic commerce
spellingShingle DRNTU::Business::Information technology::Electronic commerce
Seah, Judy Bee Woon.
Impact of electronic commerce on consumer behaviour and attitude in Singapore.
description This paper studied the impact of e-commerce on consumer behaviour and attitude in Singapore to add to the existing knowledge about the online market. The profile of an online shopper, factors encouraging or discouraging online shopping as well as attitudes towards e-commerce as a whole are explored.
author2 Ang, Peng Hwa
author_facet Ang, Peng Hwa
Seah, Judy Bee Woon.
format Theses and Dissertations
author Seah, Judy Bee Woon.
author_sort Seah, Judy Bee Woon.
title Impact of electronic commerce on consumer behaviour and attitude in Singapore.
title_short Impact of electronic commerce on consumer behaviour and attitude in Singapore.
title_full Impact of electronic commerce on consumer behaviour and attitude in Singapore.
title_fullStr Impact of electronic commerce on consumer behaviour and attitude in Singapore.
title_full_unstemmed Impact of electronic commerce on consumer behaviour and attitude in Singapore.
title_sort impact of electronic commerce on consumer behaviour and attitude in singapore.
publishDate 2008
url http://hdl.handle.net/10356/1692
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