The capacity decision-making of omnichannel catering firms based on queueing system considering customer reference behavior
Omnichannel catering firms need to pay attention to the consumer behavior of customers in both online and offline channels to make the corresponding capacity decisions. However, customers’ consumption behavior is not only affected by base utility, but also by reference utility, which indicates that...
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| Main Authors: | , , , , , |
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| 其他作者: | |
| 格式: | Article |
| 語言: | English |
| 出版: |
2023
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| 主題: | |
| 在線閱讀: | https://hdl.handle.net/10356/169601 |
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| 機構: | Nanyang Technological University |
| 語言: | English |