What determines intentions to use mobile fitness apps? The independent and joint influence of social norms
To better understand how different psychosocial components motivate the use of mobile fitness apps, this study integrates two major theories in behavior prediction, theory of planned behavior (TPB) and theory of normative social behavior (TNSB). An online survey was conducted with a random sample of...
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Main Authors: | , , , , , |
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Other Authors: | |
Format: | Article |
Language: | English |
Published: |
2023
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Subjects: | |
Online Access: | https://hdl.handle.net/10356/170505 |
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Institution: | Nanyang Technological University |
Language: | English |