How do consumers' fashion lifestyles differentiate their logistics preferences for fashion products?

• Main Authors: Ma, Bohao, Shahdzah Wati Binte Adam, Teo, Chee Chong, Wong, Yiik Diew
• Other Authors: School of Civil and Environmental Engineering
• Format: Article
• Language: English
• Published: 2024
• Subjects: Business and Management; Last mile delivery; Integrated choice and latent variable model
• Online Access: https://hdl.handle.net/10356/175800
• Institution: Nanyang Technological University

Purpose: This study addresses the knowledge gap on consumers’ logistics preferences for online fashion retailing. Despite the effects of operational attributes, including fulfillment cost, speed, time, and convenience, this study further characterizes consumer heterogeneity in fashion shopping with...