Tourism marketing for Guangxi : using branding to attract Singapore travelers.

103 p.

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Bibliographic Details
Main Authors: Seak, Elsie Siew Kim., Soon, Jacqueline Sio Hwee., Tan, Ellen Shew Yen., Tan, Gertrude Yam Hua.
Other Authors: Ian McGovern
Format: Theses and Dissertations
Published: 2010
Subjects:
Online Access:http://hdl.handle.net/10356/35935
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Institution: Nanyang Technological University