Customer preference modelling using PLS-regression in mobile phone industry
Decision-making has always been a vital part in product development. Especially with the rapid technological advancement today, the competitive market demands designers to make tough choices while the product development cycle is becoming shorter and shorter. In order to capture the market,...
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Format: | Final Year Project |
Language: | English |
Published: |
2010
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Online Access: | http://hdl.handle.net/10356/40293 |
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Institution: | Nanyang Technological University |
Language: | English |