Profiling the reading habits of Generation-X adults in Singapore.

There are limited studies on adults' reading habits that employed generational analyses. This dissertation project indicated that generational analysis approach is a useful and valuable tool to evaluate readership trends. This study investigates the reading habits and preferences of Generation...

Full description

Saved in:
Bibliographic Details
Main Author: Low, Gladys Wei San.
Other Authors: Abdus Sattar Chaudhry
Format: Theses and Dissertations
Language:English
Published: 2010
Subjects:
Online Access:http://hdl.handle.net/10356/41851
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Nanyang Technological University
Language: English