Revenue management using seat utilization programme : a Japanese restaurant case study.

• Main Authors: Ng, Eileen Yu Ting., Yip, Claire Kai Ling., Luong, Ha Thi Thu.
• 其他作者: Nanyang Business School
• 格式: Final Year Project
• 語言: English
• 出版: 2012
• 主題: DRNTU::Business::Operations management
• 在線閱讀: http://hdl.handle.net/10356/48155
• 機構: Nanyang Technological University

Seat optimization is a tool widely used in restaurant revenue management. This study analyses data from a Japanese restaurant, using an optimization technology known as AIMMS to identify the potential for better seat utilization and higher revenue to be obtained. Leveraged on Linear Programming, a m...