Platform design for customized family of products

Understanding customers’ preferences is paramount important when developing new innovative products that satisfy their needs and desires. Intensive market research, continuous improvement of technologies, knowing competitors’ products are some factors which led to the success of three companies name...

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Main Author: Ho, Yun.
Other Authors: School of Mechanical and Aerospace Engineering
Format: Final Year Project
Language:English
Published: 2012
Subjects:
Online Access:http://hdl.handle.net/10356/50327
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Institution: Nanyang Technological University
Language: English
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spelling sg-ntu-dr.10356-503272023-03-04T19:00:21Z Platform design for customized family of products Ho, Yun. School of Mechanical and Aerospace Engineering Ast/P Moon Seung Ki DRNTU::Engineering::Mechanical engineering Understanding customers’ preferences is paramount important when developing new innovative products that satisfy their needs and desires. Intensive market research, continuous improvement of technologies, knowing competitors’ products are some factors which led to the success of three companies namely SONY, PHILIPS and TOSHIBA. Learning points are also made from a company which failed in these areas, that is KODAK. Bachelor of Engineering (Mechanical Engineering) 2012-05-31T09:12:34Z 2012-05-31T09:12:34Z 2012 2012 Final Year Project (FYP) http://hdl.handle.net/10356/50327 en Nanyang Technological University 81 p. application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
language English
topic DRNTU::Engineering::Mechanical engineering
spellingShingle DRNTU::Engineering::Mechanical engineering
Ho, Yun.
Platform design for customized family of products
description Understanding customers’ preferences is paramount important when developing new innovative products that satisfy their needs and desires. Intensive market research, continuous improvement of technologies, knowing competitors’ products are some factors which led to the success of three companies namely SONY, PHILIPS and TOSHIBA. Learning points are also made from a company which failed in these areas, that is KODAK.
author2 School of Mechanical and Aerospace Engineering
author_facet School of Mechanical and Aerospace Engineering
Ho, Yun.
format Final Year Project
author Ho, Yun.
author_sort Ho, Yun.
title Platform design for customized family of products
title_short Platform design for customized family of products
title_full Platform design for customized family of products
title_fullStr Platform design for customized family of products
title_full_unstemmed Platform design for customized family of products
title_sort platform design for customized family of products
publishDate 2012
url http://hdl.handle.net/10356/50327
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