Retailing in China

• Main Authors: Ang, Hwee Lan, Lee, Poh Lian, Lee, Carol Soak Lee
• Other Authors: Wang Qinan
• Format: Final Year Project
• Language: English
• Published: 2013
• Subjects: DRNTU::Business
• Online Access: http://hdl.handle.net/10356/51444
• Institution: Nanyang Technological University

China has attracted much attention as the giant slowly awakens and puts its 1.2 billion population in the limelight as potential consumers. As an emerging superpower, China holds immense opportunities for the rest of the world. Many have taken advantage of the “open-door” policies and have steadily...