An investigation into design for multisensory product experience
Customer-driven product development becomes the key factor separating success from failure. The trend is shifting to satisfy user’s ‘emotive’ feel for the product. While interacting with a product, user’s five senses would work together and produce an overall product experience. The objective of thi...
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| Format: | Final Year Project |
| Language: | English |
| Published: |
2013
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| Online Access: | http://hdl.handle.net/10356/53576 |
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| Institution: | Nanyang Technological University |
| Language: | English |
| Summary: | Customer-driven product development becomes the key factor separating success from failure. The trend is shifting to satisfy user’s ‘emotive’ feel for the product. While interacting with a product, user’s five senses would work together and produce an overall product experience. The objective of this project is to explore and design for the multisensory product experience. The case study done on the ‘Mary Biscuit’ product in the previous final year project is analysed to understand the product experience and elicit latent consumers’ needs and wants. Design principles are obtained through the case study on the biscuit container. New product concepts are generated in design Phase 1. 15 ideas are sketched and the respective design features are summarised. In Phase 2, some of the design concepts are selected and they are categorised into five groups. A survey is conducted on the five finalised designs and Mary Biscuit container to investigate the potential user experience. From the results collected, Desire is found to be the best biscuit container as it creates more user-product experience. This report also discusses the design features of all the six biscuit containers based on comments given by participants. Finally, the design of Desire is revised and the prototype is built. |
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