A study of shoppers' motives and profiles

The retail scene in Singapore is getting more aggressively competitive since the beginning of 1990s and would be expected to be more so in the near future. Therefore, it is of utmost interest to study what the future holds for these retail establishments, namely the shopping centres in Sing...

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Bibliographic Details
Main Authors: Ang, Delphine Ling Ling, Seah, Beng Huey, Hee, Li Ling
Other Authors: Nanyang Business School
Format: Final Year Project
Language:English
Published: 2014
Subjects:
Online Access:http://hdl.handle.net/10356/55616
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Institution: Nanyang Technological University
Language: English
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