Critical success factors and performance evaluation of the department store industry

• Main Authors: Goh, Lisa, Chow, Li Lian, Quek, Siew Hoon
• Other Authors: Nanyang Business School
• Format: Final Year Project
• Language: English
• Published: 2014
• Subjects: DRNTU::Business::Marketing
• Online Access: http://hdl.handle.net/10356/56312
• Institution: Nanyang Technological University

This report aims to access the performance of the department store industry in Singapore and identify the critical success factors for a department store retailer. The performance of each of the four public-listed department store retailers is assessed qualitatively and quantitatively using measures...