The buying process for a businessman's hotel accommodation : implications for 5-stars hotels' marketing strategies

142 p.

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Bibliographic Details
Main Author:	Chuang Nai Tsong Edwin, Teo Siew Li, Koh Lay Hoon
Other Authors:	Loi Soh Loi
Format:	Final Year Project
Published:	2014
Subjects:	DRNTU::Business::Marketing
Online Access:	http://hdl.handle.net/10356/57616
Tags:	Add Tag No Tags, Be the first to tag this record!
Institution:	Nanyang Technological University

id	sg-ntu-dr.10356-57616
record_format	dspace
spelling	sg-ntu-dr.10356-576162023-05-19T07:23:08Z The buying process for a businessman's hotel accommodation : implications for 5-stars hotels' marketing strategies Chuang Nai Tsong Edwin, Teo Siew Li, Koh Lay Hoon Loi Soh Loi Nanyang Business School DRNTU::Business::Marketing 142 p. Over the past few years, Singapore has successfully developed herself into an international business and convention hub. Our conference and exhibition facilities in World Trade Centre and the grand Singapore International Convention and Exhibition Centre attract many businessmen to this part of the world. ACCOUNTANCY 2014-04-07T10:50:54Z 2014-04-07T10:50:54Z 1997 1997 Final Year Project (FYP) http://hdl.handle.net/10356/57616 Nanyang Technological University application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
topic	DRNTU::Business::Marketing
spellingShingle	DRNTU::Business::Marketing Chuang Nai Tsong Edwin, Teo Siew Li, Koh Lay Hoon The buying process for a businessman's hotel accommodation : implications for 5-stars hotels' marketing strategies
description	142 p.
author2	Loi Soh Loi
author_facet	Loi Soh Loi Chuang Nai Tsong Edwin, Teo Siew Li, Koh Lay Hoon
format	Final Year Project
author	Chuang Nai Tsong Edwin, Teo Siew Li, Koh Lay Hoon
author_sort	Chuang Nai Tsong Edwin, Teo Siew Li, Koh Lay Hoon
title	The buying process for a businessman's hotel accommodation : implications for 5-stars hotels' marketing strategies
title_short	The buying process for a businessman's hotel accommodation : implications for 5-stars hotels' marketing strategies
title_full	The buying process for a businessman's hotel accommodation : implications for 5-stars hotels' marketing strategies
title_fullStr	The buying process for a businessman's hotel accommodation : implications for 5-stars hotels' marketing strategies
title_full_unstemmed	The buying process for a businessman's hotel accommodation : implications for 5-stars hotels' marketing strategies
title_sort	buying process for a businessman's hotel accommodation : implications for 5-stars hotels' marketing strategies
publishDate	2014
url	http://hdl.handle.net/10356/57616
_version_	1772825425178787840

The buying process for a businessman's hotel accommodation : implications for 5-stars hotels' marketing strategies

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