The relationship between dominant decision strategies and family influence structures

110 p.

Saved in:

Bibliographic Details
Main Authors:	Aw, Chiew Khim, Lee, Yuen Yuen, Teo, Puay Teng
Other Authors:	Roger Marshall
Format:	Final Year Project
Published:	2014
Subjects:	DRNTU::Business
Online Access:	http://hdl.handle.net/10356/57769
Tags:	Add Tag No Tags, Be the first to tag this record!
Institution:	Nanyang Technological University

id	sg-ntu-dr.10356-57769
record_format	dspace
spelling	sg-ntu-dr.10356-577692023-05-19T05:41:37Z The relationship between dominant decision strategies and family influence structures Aw, Chiew Khim Lee, Yuen Yuen Teo, Puay Teng Roger Marshall Nanyang Business School DRNTU::Business 110 p. Family Consumer Research is an area of interest to many marketers and academics. However, most of this research is centred around the husbands and wives. Children are seldom taken into account. This results in a limited account of family decision making. To obtain a more thorough understanding, it is important to include children as well (Lee and Marshall, 1993). BUSINESS 2014-04-07T10:59:34Z 2014-04-07T10:59:34Z 1997 1997 Final Year Project (FYP) http://hdl.handle.net/10356/57769 Nanyang Technological University application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
topic	DRNTU::Business
spellingShingle	DRNTU::Business Aw, Chiew Khim Lee, Yuen Yuen Teo, Puay Teng The relationship between dominant decision strategies and family influence structures
description	110 p.
author2	Roger Marshall
author_facet	Roger Marshall Aw, Chiew Khim Lee, Yuen Yuen Teo, Puay Teng
format	Final Year Project
author	Aw, Chiew Khim Lee, Yuen Yuen Teo, Puay Teng
author_sort	Aw, Chiew Khim
title	The relationship between dominant decision strategies and family influence structures
title_short	The relationship between dominant decision strategies and family influence structures
title_full	The relationship between dominant decision strategies and family influence structures
title_fullStr	The relationship between dominant decision strategies and family influence structures
title_full_unstemmed	The relationship between dominant decision strategies and family influence structures
title_sort	relationship between dominant decision strategies and family influence structures
publishDate	2014
url	http://hdl.handle.net/10356/57769
_version_	1770564261717737472

The relationship between dominant decision strategies and family influence structures

Similar Items