The viability of a one-stop image shop in Singapore
137 p.
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2014
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sg-ntu-dr.10356-577842023-05-19T07:23:08Z The viability of a one-stop image shop in Singapore Lee Yee Sun, Kwek Pui Kian Linda, Wong Pui Shan Catherine Han-Wong Soke Yin Nanyang Business School DRNTU::Business 137 p. The impact we make on each other depends: 55% on how we look and behave, 38% on how we speak and 7% on what we say", claimed Professor Albert Mehrabian, whose study of Silent Messages made a landmark conclusion that visual images play a major role in this society, and corresponded with the publishing of Colour Me Beautiful by Carole Jackson, it sparked off a revolution in woman perception against colour "in fashion" [Spillane and Sherlock, 1995, pp. 8]. No longer are they satisfied in being trend follower, but select clothes accordingly to a colour palette that complements their natural skin tone, eye and hair style. It is with this growing sophistication of the consumers, enhanced by their increasing spending power that inspired us to make a decision in adding value to the existing services that the fashion industries conduce. BUSINESS 2014-04-07T11:00:10Z 2014-04-07T11:00:10Z 1997 1997 Final Year Project (FYP) http://hdl.handle.net/10356/57784 Nanyang Technological University application/pdf |
| institution |
Nanyang Technological University |
| building |
NTU Library |
| continent |
Asia |
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Singapore Singapore |
| content_provider |
NTU Library |
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DR-NTU |
| topic |
DRNTU::Business |
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DRNTU::Business Lee Yee Sun, Kwek Pui Kian Linda, Wong Pui Shan Catherine The viability of a one-stop image shop in Singapore |
| description |
137 p. |
| author2 |
Han-Wong Soke Yin |
| author_facet |
Han-Wong Soke Yin Lee Yee Sun, Kwek Pui Kian Linda, Wong Pui Shan Catherine |
| format |
Final Year Project |
| author |
Lee Yee Sun, Kwek Pui Kian Linda, Wong Pui Shan Catherine |
| author_sort |
Lee Yee Sun, Kwek Pui Kian Linda, Wong Pui Shan Catherine |
| title |
The viability of a one-stop image shop in Singapore |
| title_short |
The viability of a one-stop image shop in Singapore |
| title_full |
The viability of a one-stop image shop in Singapore |
| title_fullStr |
The viability of a one-stop image shop in Singapore |
| title_full_unstemmed |
The viability of a one-stop image shop in Singapore |
| title_sort |
viability of a one-stop image shop in singapore |
| publishDate |
2014 |
| url |
http://hdl.handle.net/10356/57784 |
| _version_ |
1772827721062154240 |