Department stores in Singapore : useful variables for sementing the market

106 p.

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Bibliographic Details
Main Author:	Muhammad Effendy Bin Ibrahim, Ng Wai Ping Eleanor, Tan Ai Tee Yvonne
Other Authors:	Peter M. Noble
Format:	Final Year Project
Published:	2014
Subjects:	DRNTU::Business
Online Access:	http://hdl.handle.net/10356/57855
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Institution:	Nanyang Technological University

id	sg-ntu-dr.10356-57855
record_format	dspace
spelling	sg-ntu-dr.10356-578552023-05-19T07:23:11Z Department stores in Singapore : useful variables for sementing the market Muhammad Effendy Bin Ibrahim, Ng Wai Ping Eleanor, Tan Ai Tee Yvonne Peter M. Noble Nanyang Business School DRNTU::Business 106 p. The purpose of this study is to develop a profile of the frequent departmental store shopper based on psychographic and demographic factors. A mall-intercept survey was conducted to gather the data needed for this purpose. BUSINESS 2014-04-07T11:03:59Z 2014-04-07T11:03:59Z 1997 1997 Final Year Project (FYP) http://hdl.handle.net/10356/57855 Nanyang Technological University application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
topic	DRNTU::Business
spellingShingle	DRNTU::Business Muhammad Effendy Bin Ibrahim, Ng Wai Ping Eleanor, Tan Ai Tee Yvonne Department stores in Singapore : useful variables for sementing the market
description	106 p.
author2	Peter M. Noble
author_facet	Peter M. Noble Muhammad Effendy Bin Ibrahim, Ng Wai Ping Eleanor, Tan Ai Tee Yvonne
format	Final Year Project
author	Muhammad Effendy Bin Ibrahim, Ng Wai Ping Eleanor, Tan Ai Tee Yvonne
author_sort	Muhammad Effendy Bin Ibrahim, Ng Wai Ping Eleanor, Tan Ai Tee Yvonne
title	Department stores in Singapore : useful variables for sementing the market
title_short	Department stores in Singapore : useful variables for sementing the market
title_full	Department stores in Singapore : useful variables for sementing the market
title_fullStr	Department stores in Singapore : useful variables for sementing the market
title_full_unstemmed	Department stores in Singapore : useful variables for sementing the market
title_sort	department stores in singapore : useful variables for sementing the market
publishDate	2014
url	http://hdl.handle.net/10356/57855
_version_	1772828675634364416

Department stores in Singapore : useful variables for sementing the market

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