A market research study on FM93.3
118 p.
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| Format: | Final Year Project |
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2014
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| Online Access: | http://hdl.handle.net/10356/57892 |
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| Institution: | Nanyang Technological University |
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sg-ntu-dr.10356-578922023-05-19T03:30:02Z A market research study on FM93.3 Ong Choon Beng, Quek Yeow Lin, Tan Wu Siang S Viswanathan Nanyang Business School DRNTU::Business 118 p. This report presents the design, analysis and research of a market research study on FM93.3, a Mandarin radio station operated by the Radio Corporation of Singapore. The objective of the study was to provide possible answers to FM93.3's quest to maintain its pole position as the most popular radio station in the country. BUSINESS 2014-04-07T11:05:55Z 2014-04-07T11:05:55Z 1997 1997 Final Year Project (FYP) http://hdl.handle.net/10356/57892 Nanyang Technological University application/pdf |
| institution |
Nanyang Technological University |
| building |
NTU Library |
| continent |
Asia |
| country |
Singapore Singapore |
| content_provider |
NTU Library |
| collection |
DR-NTU |
| topic |
DRNTU::Business |
| spellingShingle |
DRNTU::Business Ong Choon Beng, Quek Yeow Lin, Tan Wu Siang A market research study on FM93.3 |
| description |
118 p. |
| author2 |
S Viswanathan |
| author_facet |
S Viswanathan Ong Choon Beng, Quek Yeow Lin, Tan Wu Siang |
| format |
Final Year Project |
| author |
Ong Choon Beng, Quek Yeow Lin, Tan Wu Siang |
| author_sort |
Ong Choon Beng, Quek Yeow Lin, Tan Wu Siang |
| title |
A market research study on FM93.3 |
| title_short |
A market research study on FM93.3 |
| title_full |
A market research study on FM93.3 |
| title_fullStr |
A market research study on FM93.3 |
| title_full_unstemmed |
A market research study on FM93.3 |
| title_sort |
market research study on fm93.3 |
| publishDate |
2014 |
| url |
http://hdl.handle.net/10356/57892 |
| _version_ |
1770565590263529472 |