An exploratory study of franchising in Singapore

130 p.

Saved in:
Bibliographic Details
Main Author: Ong Mei Yun Gina, Woo Gim Shing Gilbert, Yong Kim San Victor
Other Authors: Low Siow Siam, Peter Issac
Format: Final Year Project
Published: 2014
Subjects:
Online Access:http://hdl.handle.net/10356/57896
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Nanyang Technological University
id sg-ntu-dr.10356-57896
record_format dspace
spelling sg-ntu-dr.10356-578962023-05-19T05:44:58Z An exploratory study of franchising in Singapore Ong Mei Yun Gina, Woo Gim Shing Gilbert, Yong Kim San Victor Low Siow Siam, Peter Issac Nanyang Business School DRNTU::Business::International business::Retail::Franchises 130 p. This Applied Research Project explores some aspects of franchising in Singapore. Specifically, it aims to build a profile of home-grown franchises and gain insights into the franchisors' perspective on two areas of concern, namely franchisee selection criteria and franchisee-franchisor relationship. BUSINESS 2014-04-07T11:06:08Z 2014-04-07T11:06:08Z 1997 1997 Final Year Project (FYP) http://hdl.handle.net/10356/57896 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::International business::Retail::Franchises
spellingShingle DRNTU::Business::International business::Retail::Franchises
Ong Mei Yun Gina, Woo Gim Shing Gilbert, Yong Kim San Victor
An exploratory study of franchising in Singapore
description 130 p.
author2 Low Siow Siam, Peter Issac
author_facet Low Siow Siam, Peter Issac
Ong Mei Yun Gina, Woo Gim Shing Gilbert, Yong Kim San Victor
format Final Year Project
author Ong Mei Yun Gina, Woo Gim Shing Gilbert, Yong Kim San Victor
author_sort Ong Mei Yun Gina, Woo Gim Shing Gilbert, Yong Kim San Victor
title An exploratory study of franchising in Singapore
title_short An exploratory study of franchising in Singapore
title_full An exploratory study of franchising in Singapore
title_fullStr An exploratory study of franchising in Singapore
title_full_unstemmed An exploratory study of franchising in Singapore
title_sort exploratory study of franchising in singapore
publishDate 2014
url http://hdl.handle.net/10356/57896
_version_ 1770567114759864320