The marketing strategy of the captive managers in Singapore
A captive is a very valuable risk financing tool. It is increasingly being appreciated by organisations as they review their overall strategic risk management plan and insurance coverage. When a captive is being set up, it can be managed internally by in-house expertise or externally by a profession...
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| Format: | Final Year Project |
| Language: | English |
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2014
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| Online Access: | http://hdl.handle.net/10356/59616 |
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sg-ntu-dr.10356-596162023-05-19T07:23:09Z The marketing strategy of the captive managers in Singapore Lai, Peck Wan Low, Foong Seong Wong, Yen Peng Yee Wah Chin Nanyang Business School DRNTU::Business A captive is a very valuable risk financing tool. It is increasingly being appreciated by organisations as they review their overall strategic risk management plan and insurance coverage. When a captive is being set up, it can be managed internally by in-house expertise or externally by a professional captive management company, also known as the captive manager. BUSINESS 2014-05-09T03:38:45Z 2014-05-09T03:38:45Z 1995 1995 Final Year Project (FYP) http://hdl.handle.net/10356/59616 en Nanyang Technological University 160 p. application/pdf |
| institution |
Nanyang Technological University |
| building |
NTU Library |
| continent |
Asia |
| country |
Singapore Singapore |
| content_provider |
NTU Library |
| collection |
DR-NTU |
| language |
English |
| topic |
DRNTU::Business |
| spellingShingle |
DRNTU::Business Lai, Peck Wan Low, Foong Seong Wong, Yen Peng The marketing strategy of the captive managers in Singapore |
| description |
A captive is a very valuable risk financing tool. It is increasingly being appreciated by organisations as they review their overall strategic risk management plan and insurance coverage. When a captive is being set up, it can be managed internally by in-house expertise or externally by a professional captive management company, also known as the captive manager. |
| author2 |
Yee Wah Chin |
| author_facet |
Yee Wah Chin Lai, Peck Wan Low, Foong Seong Wong, Yen Peng |
| format |
Final Year Project |
| author |
Lai, Peck Wan Low, Foong Seong Wong, Yen Peng |
| author_sort |
Lai, Peck Wan |
| title |
The marketing strategy of the captive managers in Singapore |
| title_short |
The marketing strategy of the captive managers in Singapore |
| title_full |
The marketing strategy of the captive managers in Singapore |
| title_fullStr |
The marketing strategy of the captive managers in Singapore |
| title_full_unstemmed |
The marketing strategy of the captive managers in Singapore |
| title_sort |
marketing strategy of the captive managers in singapore |
| publishDate |
2014 |
| url |
http://hdl.handle.net/10356/59616 |
| _version_ |
1772825814879961088 |