A platform-based product family design methodology for leverage differentation and cost benefits

Product platform design has been proven an effective customization strategy for companies to provide 'their multiple product offerings in a cost-effective manner. Common technical assets are properly leveraged between platforms or shared between product variants. This thesis proposes an integra...

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Main Author:	Cai, Yanling
Other Authors:	Yue Chee Yoon
Format:	Theses and Dissertations
Language:	English
Published:	2014
Subjects:	DRNTU::Engineering::Manufacturing
Online Access:	http://hdl.handle.net/10356/60713
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Institution:	Nanyang Technological University
Language:	English

id	sg-ntu-dr.10356-60713
record_format	dspace
spelling	sg-ntu-dr.10356-607132020-11-01T11:38:58Z A platform-based product family design methodology for leverage differentation and cost benefits Cai, Yanling Yue Chee Yoon School of Mechanical and Aerospace Engineering Singapore-MIT Alliance Programme DRNTU::Engineering::Manufacturing Product platform design has been proven an effective customization strategy for companies to provide 'their multiple product offerings in a cost-effective manner. Common technical assets are properly leveraged between platforms or shared between product variants. This thesis proposes an integrated framework within the scenario of market segmentation, which decides the inter-platform leverage against platform differentiation and the intra-platform design towards the minimal production cost. Doctor of Philosophy (IMST) 2014-05-29T06:52:34Z 2014-05-29T06:52:34Z 2006 2006 Thesis http://hdl.handle.net/10356/60713 en 136 p. application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
language	English
topic	DRNTU::Engineering::Manufacturing
spellingShingle	DRNTU::Engineering::Manufacturing Cai, Yanling A platform-based product family design methodology for leverage differentation and cost benefits
description	Product platform design has been proven an effective customization strategy for companies to provide 'their multiple product offerings in a cost-effective manner. Common technical assets are properly leveraged between platforms or shared between product variants. This thesis proposes an integrated framework within the scenario of market segmentation, which decides the inter-platform leverage against platform differentiation and the intra-platform design towards the minimal production cost.
author2	Yue Chee Yoon
author_facet	Yue Chee Yoon Cai, Yanling
format	Theses and Dissertations
author	Cai, Yanling
author_sort	Cai, Yanling
title	A platform-based product family design methodology for leverage differentation and cost benefits
title_short	A platform-based product family design methodology for leverage differentation and cost benefits
title_full	A platform-based product family design methodology for leverage differentation and cost benefits
title_fullStr	A platform-based product family design methodology for leverage differentation and cost benefits
title_full_unstemmed	A platform-based product family design methodology for leverage differentation and cost benefits
title_sort	platform-based product family design methodology for leverage differentation and cost benefits
publishDate	2014
url	http://hdl.handle.net/10356/60713
_version_	1688665653235417088

A platform-based product family design methodology for leverage differentation and cost benefits

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