Why do we choose the color red for danger?

This study is concerned with the evolutionary significance of red and the effects of our sensitivity to red on danger related issues. According to past research, red has been linked to several evolutionary psychology concepts such as foraging, romance, aggression and dominance. Particularly, primate...

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Bibliographic Details
Main Author: Ellaisha Samari
Other Authors: Michael David Gumert
Format: Final Year Project
Language:English
Published: 2015
Subjects:
Online Access:http://hdl.handle.net/10356/62727
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Institution: Nanyang Technological University
Language: English