Why so kiasu? An investigation of underlying principles motivating the kiasu behaviour

Kiasuism is a social manifestation in Singapore and kiasu is a defining feature of Singaporeans. However, current literature on kiasuism did not clearly define kiasuism and investigation of the topic has been restricted to behavioural aspects. The underlying principles driving kiasu behaviours displ...

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Bibliographic Details
Main Author: Wong, Yun Rou
Other Authors: Ho Moon-Ho Ringo
Format: Final Year Project
Language:English
Published: 2015
Subjects:
Online Access:http://hdl.handle.net/10356/63918
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Institution: Nanyang Technological University
Language: English
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