Effectiveness of sport sponsorship in Southeast Asian (SEA Games) 2015
Over the years, sports sponsorship dollars in the Asia-Pacific region has increased exponentially, highlighting the prominent presence of sports sponsorship in the business world today. Despite the bountiful sponsorship dollars invested, the effectiveness of sports sponsorship still remains a top...
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Format: | Final Year Project |
Language: | English |
Published: |
2016
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Online Access: | http://hdl.handle.net/10356/66565 |
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Institution: | Nanyang Technological University |
Language: | English |