Seagate Londonderry : a case study on competitiveness in a global manufacturing industry.
Seagate Londonderry faced challenges represented by two cross currents, the relentless competition in the hard drive industry and the outsourcing trend. These two cross currents collectively gave rise to problems and dilemmas that the management in Londonderry needed to resolve. Londonderry's m...
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sg-ntu-dr.10356-72472024-01-12T10:09:56Z Seagate Londonderry : a case study on competitiveness in a global manufacturing industry. Siaw, Eugene. Hung, Frank. Vun, Ignatius. Koh, Mui Sang. Tang, Hung Kei Nanyang Business School DRNTU::Business::International business::International competition Seagate Londonderry faced challenges represented by two cross currents, the relentless competition in the hard drive industry and the outsourcing trend. These two cross currents collectively gave rise to problems and dilemmas that the management in Londonderry needed to resolve. Londonderry's management handled these problems by focusing their strategy on their core competencies and leveraging inherent strengths to best advantage. Master of Business Administration 2008-09-18T07:42:14Z 2008-09-18T07:42:14Z 2003 2003 Thesis http://hdl.handle.net/10356/7247 Nanyang Technological University application/pdf |
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DRNTU::Business::International business::International competition Siaw, Eugene. Hung, Frank. Vun, Ignatius. Koh, Mui Sang. Seagate Londonderry : a case study on competitiveness in a global manufacturing industry. |
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Seagate Londonderry faced challenges represented by two cross currents, the relentless competition in the hard drive industry and the outsourcing trend. These two cross currents collectively gave rise to problems and dilemmas that the management in Londonderry needed to resolve. Londonderry's management handled these problems by focusing their strategy on their core competencies and leveraging inherent strengths to best advantage. |
author2 |
Tang, Hung Kei |
author_facet |
Tang, Hung Kei Siaw, Eugene. Hung, Frank. Vun, Ignatius. Koh, Mui Sang. |
format |
Theses and Dissertations |
author |
Siaw, Eugene. Hung, Frank. Vun, Ignatius. Koh, Mui Sang. |
author_sort |
Siaw, Eugene. |
title |
Seagate Londonderry : a case study on competitiveness in a global manufacturing industry. |
title_short |
Seagate Londonderry : a case study on competitiveness in a global manufacturing industry. |
title_full |
Seagate Londonderry : a case study on competitiveness in a global manufacturing industry. |
title_fullStr |
Seagate Londonderry : a case study on competitiveness in a global manufacturing industry. |
title_full_unstemmed |
Seagate Londonderry : a case study on competitiveness in a global manufacturing industry. |
title_sort |
seagate londonderry : a case study on competitiveness in a global manufacturing industry. |
publishDate |
2008 |
url |
http://hdl.handle.net/10356/7247 |
_version_ |
1789482902125281280 |