中国传媒产业化的动因和发展特征 = Commercialization of China's news media : motivation and development patterns
In the first 40 years of the People's Republic of China, the news media were viewed as the mouthpiece of the Communist Party and its government. Therefore, they were expected to toe the party line and were used as a political tool by the ruling class. There was no mentioning of the commercial r...
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sg-ntu-dr.10356-72962024-01-12T10:25:47Z 中国传媒产业化的动因和发展特征 = Commercialization of China's news media : motivation and development patterns 郭富强 Guo, Fuqiang Chen, Kang Nanyang Business School DRNTU::Business::Industries and labor DRNTU::Business::Public relations::Media management In the first 40 years of the People's Republic of China, the news media were viewed as the mouthpiece of the Communist Party and its government. Therefore, they were expected to toe the party line and were used as a political tool by the ruling class. There was no mentioning of the commercial role of news media in the pre-reform era. Master of Science (Managerial Economics) 2008-09-18T07:43:05Z 2008-09-18T07:43:05Z 2000 2000 Thesis http://hdl.handle.net/10356/7296 zh Nanyang Technological University 33 p. application/pdf |
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Nanyang Technological University |
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DRNTU::Business::Industries and labor DRNTU::Business::Public relations::Media management |
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DRNTU::Business::Industries and labor DRNTU::Business::Public relations::Media management 郭富强 Guo, Fuqiang 中国传媒产业化的动因和发展特征 = Commercialization of China's news media : motivation and development patterns |
| description |
In the first 40 years of the People's Republic of China, the news media were viewed as the mouthpiece of the Communist Party and its government. Therefore, they were expected to toe the party line and were used as a political tool by the ruling class. There was no mentioning of the commercial role of news media in the pre-reform era. |
| author2 |
Chen, Kang |
| author_facet |
Chen, Kang 郭富强 Guo, Fuqiang |
| format |
Theses and Dissertations |
| author |
郭富强 Guo, Fuqiang |
| author_sort |
郭富强 Guo, Fuqiang |
| title |
中国传媒产业化的动因和发展特征 = Commercialization of China's news media : motivation and development patterns |
| title_short |
中国传媒产业化的动因和发展特征 = Commercialization of China's news media : motivation and development patterns |
| title_full |
中国传媒产业化的动因和发展特征 = Commercialization of China's news media : motivation and development patterns |
| title_fullStr |
中国传媒产业化的动因和发展特征 = Commercialization of China's news media : motivation and development patterns |
| title_full_unstemmed |
中国传媒产业化的动因和发展特征 = Commercialization of China's news media : motivation and development patterns |
| title_sort |
中国传媒产业化的动因和发展特征 = commercialization of china's news media : motivation and development patterns |
| publishDate |
2008 |
| url |
http://hdl.handle.net/10356/7296 |
| _version_ |
1789483118272446464 |