Understanding fast fashion consumption : a values perspective

In recent years, fast fashion has been growing in popularity, with brands like Zara and H&M proliferating markets worldwide. One major drawback to the popularity of these cheap and trendy brands is the many environmental issues that the fast fashion business model brings about. The present study...

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Bibliographic Details
Main Author: Liang, Aijia
Other Authors: Michael David Gumert
Format: Final Year Project
Language:English
Published: 2018
Subjects:
Online Access:http://hdl.handle.net/10356/74515
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Institution: Nanyang Technological University
Language: English