Holistic approach to entry order effects in the emerging markets : a study of the Asian transitional economics.

• Main Author: Ng, Sin Hui.
• Other Authors: McGovern, Ian
• Format: Theses and Dissertations
• Language: English
• Published: 2008
• Subjects: DRNTU::Business::Management::Competition
• Online Access: http://hdl.handle.net/10356/7584
• Institution: Nanyang Technological University

Limited to the scope of Asian emerging markets that are transiting from a command economy to a free-market system, this research seeks to determine empirically the extent to which a foreign firm that achieves the requisite fit will perform better than one that does not achieve the requisite match.